Struggling with thin, lifeless hair? You're not alone. Two haircare giants, Bumble and Bumble and Living Proof, both promise to transform fine, flat hair into a voluminous, bouncy mane.
Let's take a peek under the microscope and see what's really going on in these bottles.
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Bumble and Bumble vs Living Proof Shampoo
The Main Players
In the Bumble and Bumble corner, we've got the Thickening Volume Shampoo, a self-proclaimed instant body builder. Sworn by reviewers for thinning hair, everyday cleansing, and heat protection, this product offers volume, hydration, and softness.
Living Proof counteracts with their Full Shampoo, touting the ability to create thicker, fuller-looking hair while keeping it cleaner for longer. Silicone, phthalate, sulfate, paraben, and formaldehyde-free, it sounds like a dream for those who like to keep their haircare as clean as possible.
Let's start with Bumble and Bumble. Its volumizing champion has three key ingredients: Aloe Barbadensis Leaf Juice, Panthenol, and Tocopherol.
Aloe Vera is renowned for its moisturizing abilities, a key asset when working towards achieving bouncy, full hair. Panthenol (pro-vitamin B5) is a double-edged sword: it moisturizes and adds thickness to the hair shaft. Lastly, Tocopherol (Vitamin E) nourishes and protects hair from damage, especially crucial for heat-styled hair.
The downside? Bumble and Bumble uses Sodium Laureth Sulfate (SLES) as a detergent. While it's an effective cleanser, it can be too harsh for some, stripping hair of natural oils, which might be a deal-breaker if you have dry or sensitive scalp.
Let's move onto Living Proof. Their Full Shampoo relies on a sulfate-free proprietary blend for cleansing. Plus, it uses Amaranth Peptides for volumizing, Marine Algae Polysaccharide for environmental protection, and Phytantriol for color preservation and damage reduction.
Marine Algae Polysaccharide is a unique ingredient, acting as a protective shield against environmental damage, making this a great pick if you live in a pollution-heavy city. Amaranth Peptides are rich in proteins that add structure to hair, helping it look thicker and fuller.
Both brands pride themselves on being cruelty-free. Additionally, Living Proof takes a step further, asserting its vegan status, an important consideration for conscious consumers.
So, How Do You Choose Between the Two?
If you're someone who prefers traditional, tried-and-tested formulations, and your hair tolerates sulfates well (or you just really like a good lather), Bumble and Bumble might be the way to go. It has strong moisturizing and fortifying ingredients that can help give your hair that desired volume.
However, if you have a sensitive or dry scalp, color-treated hair, or you're simply looking for a cleaner, vegan formula, Living Proof offers an attractive option. With its innovative blend of ingredients and environmental protections, it offers a gentler yet effective approach to volumizing your hair.
Both brands use a science-backed approach in their shampoos, aiming to deliver on their promises. It's essential to remember that everyone's hair is unique, and what works wonders for one person might not have the same effect on another. It's about finding what works best for you and your hair. In the end, you may need to test them out yourself to see which one your hair prefers. Trust your strands!
Other Bumble and Bumble Best-Sellers
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Calum Torrington is the founder of FemmeNordic. He has worked as a beauty editor since 2020 and employs his analytical background in mathematics to thoroughly scrutinize complex INCI lists. Now, he helps over 1 million people per year to find the best beauty products.